The most valuable superpower we have is storytelling. This transcends all occupations and gives us the ability to create a bond between a consumer and a brand.

As a Product Designer with a passion for Film, I am given the opportunity to blend both of these worlds. Flexing this superpower by building a sense of trust and continuity between the user and brand. Utilising business objectives in a more cognitive and personal understanding to our business partners.

Design is so much more than just pixel pushing, it's taking the time to care about the person's journey. That is good design and good design is good business.